Color palette

The use of a consistent corporate color palette helps build identification for the Infor brand. To maintain the same look across all Infor brand assets, use colors as specified by the values below.

  • Use PRIMARY palette colors as first choice—always use azure as your first option. Deep amber should be your second option, then emerald. Graphite (or 85% black) is usually text, but may also be a graphic element when accompanying your first three color options.
  • Ruby (Infor red) is the Infor logo color on any Infor asset—rarely should you use ruby as the color of another element in your layout.
  • For print assets (CMYK), use 85% black instead of graphite for text. This will provide a crisper, deeper result, which helps legibility of small and/or light copy.

Please strictly follow these formulas and distribute them to all design te​ams, web teams, printers, and other vendors and contractors who may produce Infor material.

 

 

 

 

Primary

 

Secondary

 

RGB:
CMYK:
HEX:

179, 0, 12
20, 100, 100, 13
b3000c

deep ruby

       

RGB:
CMYK:
HEX:

213, 0, 14
10, 100, 100, 2
d5000e

ruby (Infor red)

     

RGB:
CMYK:
HEX:

255, 87, 77
0, 81, 68, 0
ff574d

light ruby

       

RGB:
CMYK:
HEX:

89, 89, 89
63, 55, 54, 28
595959

deep graphite

       

RGB:
CMYK:
HEX:

115, 115, 115
56, 47, 47, 13
737373

graphite

     

RGB:
CMYK:
HEX:

179, 179, 179
31, 24, 25, 0
b3b3b3

light graphite

       

RGB:
CMYK:
HEX:

255, 100, 0
0, 75, 100, 0
ff6400

deep amber

       

RGB:
CMYK:
HEX:

255, 170, 0
0, 38, 100, 0
ffaa00

amber

     

RGB:
CMYK:
HEX:

255, 213, 0
1, 14, 100, 0
ffd500

light amber

       

RGB:
CMYK:
HEX:

0, 115, 58
90, 30, 100, 19
00733a

deep emerald

       

RGB:
CMYK:
HEX:

45, 179, 41
60, 0, 95, 0
2db329

emerald

     

RGB:
CMYK:
HEX:

158, 217, 39
43, 0, 100, 0
9ed927

light emerald

       

RGB:
CMYK:
HEX:

0, 137, 140
84, 28, 45, 4
00898c

deep turquoise

       

RGB:
CMYK:
HEX:

0, 194, 180
71, 0, 38, 0
00c2b4

turquoise

     

RGB:
CMYK:
HEX:

109, 217, 209
51, 0, 24, 0
6dd9d1

light turquoise

       

RGB:
CMYK:
HEX:

0, 92, 230
84, 66, 0, 0
005ce6

deep azure

       

RGB:
CMYK:
HEX:

19, 163, 247
75, 20, 0, 0
13a3f7

azure

     

RGB:
CMYK:
HEX:

97, 197, 255
51, 7, 0, 0
61c5ff

light azure

       

RGB:
CMYK:
HEX:

117, 51, 166
67, 90, 0, 0
7533a6

deep amethyst

       

RGB:
CMYK:
HEX:

163, 82, 204
49, 76, 0, 0
a352cc

amethyst

     

RGB:
CMYK:
HEX:

198, 128, 255
35, 53, 0, 0
c680ff

light amethyst

       

RGB:
CMYK:
HEX:

191, 41, 81
19, 97, 58, 5
bf2951

deep tourmaline

       

RGB:
CMYK:
HEX:

230, 50, 98
4, 94, 46, 0
e63262

tourmaline

     

RGB:
CMYK:
HEX:

255, 128, 162
0, 63, 12, 0
ff80a2

light tourmaline

       


Grayscale



RGB:
BLACK:
HEX:
51, 51, 51
0.8 or 80%
333333
  RGB:
BLACK:
HEX:
179, 179, 179
0.3 or 30%
b3b3b3
RGB:
BLACK:
HEX:
77, 77, 77
0.7 or 70%
4d4d4d
  RGB:
BLACK:
HEX:
204, 204, 204
0.2 or 20%
cccccc
RGB:
BLACK:
HEX:
102, 102, 102
0.6 or 60%
666666
  RGB:
BLACK:
HEX:
217, 217, 217
0.15 or 15%
d9d9d9
RGB:
BLACK:
HEX:
128, 128, 128
0.5 or 50%
808080
  RGB:
BLACK:
HEX:
229, 229, 229
0.1 or 10%
e5e5e5
RGB:
BLACK:
HEX:
153, 153, 153
0.4 or 40%
999999
  RGB:
BLACK:
HEX:
242, 242, 242
0.05 or 5%
f2f2f2


For immediate palette conversion with gradients, download an InDesign file of the color palette​ to load into the InDesign swatch library. Also included in the download is an .ACO file for Photoshop swatches (RGB and CMYK in one file), and individual RGB and CMYK files in the .ASE and .AI formats for Illustrator swatches.

If you need help with the palette or have any questions about how to execute it in your project, please contact Hook & Loop​.

 

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